DAVE SIDAWAY / MONTREAL GAZETTE
DAVE SIDAWAY / MONTREAL GAZETTE

 

In a new $950,000 campaign to clean up the city, Montreal is going with some very bold practices.

 

According to the Montreal Gazette:

‘After years of being general in its cleanliness campaigns, Montreal says it now wants to “directly and unequivocally target bad behaviour.”

“If your eye isn’t attracted by this campaign, we won’t know what else to do,” Anie Samson, vice chair of Montreal’s executive committee, said when city council approved the concept in June.’

Here’s a few more of the advertisements in the campaign:

  • Another one on dog do do
a-poster-thats-part-of-a-2016-city-of-montreal-cleanliness-c-e1472660074852
DAVE SIDAWAY / MONTREAL GAZETTE
  • A video on graffiti

 

  • One on littering

montreal-cleanliness-3

 

 

  • Ridding old furniture

montreal-cleanliness-2.

 

  • And a video on cigarette buts

 

 

What do you think of the campaign? Is it worth the $950,00 of taxpayer money? I love the message, but the dog poop statue on the bus stop irritates me. Great way to embarras  people for taking public transit, who is going to want to stand around that?

 

~ Daly

 

 

Filed under: campaign, dog-poop, garbedge, montreal